Jim Kraus
Vice President, Principal
- Mobile Ethnography Made Easy
- Writing High-Impact Reports
- The Elusive "Trusted Advisor" Role
- Where have all the pre-tests gone?
- 11 Things Worth Repeating from the Customer Experience Summit
- The Customer Experience in Business Markets
- Content is King
- Time - Your customer's enemy; Your biggest opportunity
Jay Scott
Chairman
- Are you ready to tumble?
- Looking for Breakthrough Ideas
- The Art of Mastering a Virtual Workshop
- Market Research during the COVID-19 Pandemic
- Becoming Agile: Better, Faster, Cheaper
- Becoming Agile: Not your father's marketing research...
- Becoming Agile: A time to ponder
- Becoming Agile
- Personas are a Fad. Not Really.
- Segmentation… A researcher's journey
- B2B Panels… Yes, you can use them!
- Throwing Darts
- Disciplined to Succeed
- Up, Up and Away
- Paint by Numbers
- Breakfast and the Principle of Allocation
- A Nerd Like Me
Mike Nash
- Can You Measure Emotion in a Survey Context? (Spoiler Alert… YES!!!)
- HOW TO SUCCEED AT PROFESSIONAL SERVICES… (but will require TRYING)!
- Why ‘Gamers’ Matter?
- Is Your "Thought Leadership" Breaking Through the Noise?
- 5 Tips for Conference Presentations
- Should Disruption Be The Goal?
- The Importance of Conferences and Events
- Mike Nash - Introductory Blog