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Vice President, Principal
Mobile Ethnography Made Easy
Writing High-Impact Reports
The Elusive "Trusted Advisor" Role
Where have all the pre-tests gone?
11 Things Worth Repeating from the Customer Experience Summit
The Customer Experience in Business Markets
Content is King
Time - Your customer's enemy; Your biggest opportunity
Looking for Breakthrough Ideas
The Art of Mastering a Virtual Workshop
Market Research during the COVID-19 Pandemic
Becoming Agile: Better, Faster, Cheaper
Becoming Agile: Not your father's marketing research...
Becoming Agile: A time to ponder
Personas are a Fad. Not Really.
Segmentation… A researcher's journey
B2B Panels… Yes, you can use them!
Disciplined to Succeed
Up, Up and Away
Paint by Numbers
Breakfast and the Principle of Allocation
A Nerd Like Me
HOW TO SUCCEED AT PROFESSIONAL SERVICES… (but will require TRYING)!
Why ‘Gamers’ Matter?
Is Your "Thought Leadership" Breaking Through the Noise?
5 Tips for Conference Presentations
Should Disruption Be The Goal?
The Importance of Conferences and Events
Mike Nash - Introductory Blog