Toggle Navigation
Home
About Us
Company Overview
Why KS&R
Leadership
Careers at KS&R
Team Spotlight
News
KS&R in the News
Digital Dispatch
Thought Leadership
KS&R Blogs
Jay Scott
Jim Kraus
Mike Nash
Publications
Speakers' Bureau
Services
Strategic Win-Loss
New Concept Testing / Product Development
Market Opportunity Sizing
Customer Loyalty Retention / Aquisition
Segmentation
Brand Assessment
Advertising Testing and Measurement
Pricing
Innovation Research
Social Insight Exchange
Pharmacy Research
Industries
Technology
Telecommunications
Transportation and Utilities
Banking, Insurance and Professional Services
Media and Advertising
Healthcare and Pharmaceuticals
Products and Retail
Non-Profit, Education and Government
Contact
Contact Us
GDPR Request
Home
KS&R Blogs
KS&R Blogs
Jim Kraus
Vice President, Principal
Mobile Ethnography Made Easy
Writing High-Impact Reports
The Elusive "Trusted Advisor" Role
Where have all the pre-tests gone?
11 Things Worth Repeating from the Customer Experience Summit
The Customer Experience in Business Markets
Content is King
Time - Your customer's enemy; Your biggest opportunity
Jay Scott
Chairman
Are you ready to tumble?
Looking for Breakthrough Ideas
The Art of Mastering a Virtual Workshop
Market Research during the COVID-19 Pandemic
Becoming Agile: Better, Faster, Cheaper
Becoming Agile: Not your father's marketing research...
Becoming Agile: A time to ponder
Becoming Agile
Personas are a Fad. Not Really.
Segmentation… A researcher's journey
B2B Panels… Yes, you can use them!
Throwing Darts
Disciplined to Succeed
Up, Up and Away
Paint by Numbers
Breakfast and the Principle of Allocation
A Nerd Like Me
Mike Nash
Can You Measure Emotion in a Survey Context? (Spoiler Alert… YES!!!)
HOW TO SUCCEED AT PROFESSIONAL SERVICES… (but will require TRYING)!
Why ‘Gamers’ Matter?
Is Your "Thought Leadership" Breaking Through the Noise?
5 Tips for Conference Presentations
Should Disruption Be The Goal?
The Importance of Conferences and Events
Mike Nash - Introductory Blog
Scroll