Who We Are

We are your guide to timely, fact-based insights and actionable solutions. We connect the dots between the research and your business objectives.

Who We Work With

Some of the most iconic brands in the world have trusted us since 1983 and we are proud to have clients that continue to work with us after 30 years of successful business together.

What We Do

We deliver on our promise. Our promise to provide the highest quality marketing research insights with a reliable team of industry experts that you can count on every step of the way.

How We Do It

We care about the quality of our deliverables. We care about the impact that our insights and solutions have on your organization. We care about our relationships with our clients and with each other.

Let’s Connect

We know that trust must be built between us over time. So, let’s get started.

Privacy Policy
Copyright © 2022 KS&R, Inc.
All Rights Reserved
Joe Snyder

Joe Snyder

Vice President, Principal, & Corporate Secretary

Joe has 30+ years of global market research experience, focused on B2B technology and telecommunications accounts. He has far-reaching experience in information systems technology, telecommunications technology, and market-research methodologies. Joe is skilled in business-customer and partner satisfaction / listening measurement, brand and product perceptions, employee satisfaction and experience, product / concept strategy development, and transactional interactions. He leads a team focused on developing data-driven insights and action plans to solve complex business issues. When not working, Joe enjoys working in his yard, golfing, watching his four kids play sports, spending time with his wife, and annual family trips to Disney.


Connect with Joe