Who We Are

We are your guide to timely, fact-based insights and actionable solutions. We connect the dots between the research and your business objectives.

Who We Work With

Some of the most iconic brands in the world have trusted us since 1983 and we are proud to have clients that continue to work with us after 30 years of successful business together.

What We Do

We deliver on our promise. Our promise to provide the highest quality marketing research insights with a reliable team of industry experts that you can count on every step of the way.

How We Do It

We care about the quality of our deliverables. We care about the impact that our insights and solutions have on your organization. We care about our relationships with our clients and with each other.

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We know that trust must be built between us over time. So, let’s get started.

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Kris Fischer

Kris Fischer

Executive Vice President

Kris is heavily focused on developing insights based on market research, customer data and external sources in order to provide both strategic and tactical actions. As much of her work relates to path to purchase and concept / pricing analysis, Kris and her team have expertise in capturing planned and in-the-moment decision processes. They use a mix of qualitative and quantitative methods to identify insights and effectively communicate actions for various audiences within their client organizations. Through her more than 20 years at KS&R, Kris has developed expertise in telecommunications, technology, professional service, and retail industries. In her free time, Kris enjoys trying new recipes in her kitchen and walking her dog Harvey at the local state parks.


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