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Webinar | How Experience Design Creates Competitive Advantage

How Experience Design Creates Competitive Advantage

Your products or services may be operationally sound, but are they leaving a lasting impression? Leading organizations stand out by designing intentional, meaningful customer experiences that drive loyalty and create strategic advantage.

Watch this interactive webinar where we’ll explore the power of Experience Design—a multidisciplinary approach to crafting the moments that matter most across the customer journey.

What You’ll Learn:

  • Core principles of Experience Design and how it drives competitive advantage
  • How to move from transactional interactions to emotional connection
  • Strategies to embed Experience Design into your organization’s DNA
  • How to use an Activity Map, a strategic tool that helps visualize how your core competencies and supporting activities align to deliver customer value

Who Should Watch This Webinar?

Business leaders, marketers, CX/UX practitioners, strategists, and innovation teams ready to elevate their approach to customer engagement.

Featured Speakers:

This session is led by Tricia Houston, Vice President, and Brian St. Onge, Director, from KS&R’s Discovery & Design Team.

Watch Webinar On-Demand

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